JSU TO OPEN AUCTIONEERING SCHOOL
A great auctioneer is seemingly a super entertainer and marketing “expert” who combines
acting ability, a lightening-fast tongue and a good head for quick math. Behind the scenes,
it takes a lot of training and expertise to become an effective auctioneer.
Jacksonville State University is now the only University in the region to offer an auctioneering
school. The Alabama State Board of Auctioneers accredited JSU on October 15 to provide educational
requirements to help students become licensed auctioneer apprentices.
JSU’s Auctioneer School will open its first session beginning January 30, 2004 and continue
through February 8. The school will consist of 10 days of training, starting on a Friday night
and ending on the following Sunday with a graduation ceremony.
Students will conduct a live auction and attend 85 hours of training. Candidates must successfully
complete a practical and written examination in order to graduate.
It all began when JSU received inquiries and a list of needs from seasoned auctioneers who were
looking for continuing education opportunities. In response, JSU created an advisory council
consisting of practicing auctioneers. The council established a curriculum, which JSU submitted
to the State Board of Auctioneers for approval. JSU then established the school through the Office
of Continuing Education.
Continuing Education Director Ann Wells said, “JSU is committed to the view that learning is a
lifelong process. We are pleased this lifelong learning now includes the auctioneering school, which
is rich in tradition and will provide quality education for the profession. The school will promote
the highest ethical standards.”
Wells said auctioneering is a fast-growing industry.
“Auctioneers are highly respected for their professionalism and expertise in their chosen field.
Many auctioneers specialize in such areas as antiques and collectibles, automobiles, business liquidations,
charity auctions, machinery and equipment, livestock, real estate, and more.”
Wells added that one of the school’s goals is to see the auctioneering industry evolve to higher levels
of expertise using qualified and seasoned auctioneering professionals to deliver the training.
She said instructors include practicing auctioneers. There will also be teachers from the JSU music
department to assist in teaching voice and breathing techniques. Experts from JSU's Small Business
Development Center will also assist.
Rita Smith, coordinator of the Auctioneering School, said, "Auctioneering is another employment option
and a way to improve quality of life."
Wells said, "The Auctioneering School will bring people onto campus who would not ordinarily come to JSU."
She added, "Auctioneers are not born -- they are made. They will learn to chant even if
they think they can't."
The cost will be $575. The Auctioneer School will serve surrounding states.
The Office of Continuing Education is located on the third floor of Curtiss Hall. For more information,
call 782-5022 or Toll Free 1-800-634-7199.
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