Potential Careers
- Marketing Research Analyst
- Marketing Specialist
- Public Relations Manager
- Advertising Manager
- Marketing Manager
- Marketing and Sales Manager
Marketing is a dynamic, customer-oriented discipline. It is the process whereby customers are identified domestically and/or globally; products are designed and positioned in the market place; distribution systems, including traditional and emerging channels, are established; promotions via traditional and the ever-changing electronic media are developed; and pricing is determined. Students selecting Marketing as a major will be prepared to achieve success in this dynamic environment.
Marketing Research Analyst | $63,790 |
Marketing Specialist | $71,570 |
Public Relations Manager | $116,180 |
Advertising Manager | $125,510 |
Marketing Manager | $136,850 |
Marketing and Sales Managers | $135,900 |
*Median annual salaries are from The U.S. Bureau of Labor Statistics